You’ll be joining the 165,000 Smart Insights members from 170 countries who trust our advice to Plan, Manage and Optimize their marketing. Effective on-page SEO is built on high-quality, informative content. And not just slightly informative—content that's really going to rank well has to solve problems that no other pages are solving (or, at the least, solve those problems better than other available resources). The information you're sharing has to be top-notch. Rand Fishkin, of Moz fame, says that it should be ten times better than other content out there. And that's no joke—if your content is absolutely blowing everything else out of the water, it's going to rank very well.
The most important part of on-page SEO is making sure your content is awesome. But there are a lot of other factors that go into getting a page to rank well in search results. The example I gave earlier, keywords, is an important one. If you're writing a detailed piece on a topic, you're going to include a lot of relevant and related keywords. But making sure that those keywords are totally optimized to meet your goals can provide a big boost to your SEO. But on-page SEO goes beyond keywords.
Having a site that's easy for visitors to navigate is important, too—if your visitors want additional information, but it's hard to figure out where it is, they're not likely to stick around to figure it out. Good design is crucial as well. When you’re developing your SEO campaign, it’s important to understand the different types of SEO your business can use and ensure you choose the type of SEO that will drive the best possible results for your business. In addition to the above listed SEO services, there are many other types of SEO you can invest in for your business. Local SEO is one of the types of SEO that can be difficult to execute but there are a bunch of tactics you can take advantage of in order to increase your local rankings. Plus, we’ll show you different types of SEO tools that can help you improve your performance in each category.
This is all the more reason to use different types of SEO to fully optimize your site so Google knows your content is valuable and shows it off. These types of SEO will help you optimize your site so that you can reach that coveted number one ranking for your focus keywords. Before you start optimizing your site, it’s important to understand the various types of SEO available to your business. There are several types of SEO that you, as a business, owner need to know to ensure you’re running a successful business. To increase your visibility and drive leads online, your business needs to use the right types of SEO strategies. The family of “H tags are known for their ability to style text but they are also used to show search engines what is important on the page and create hierarchy through different types of SEO.